The New Best Practices for Warranty Brands
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What goes through your mind when something in your home breaks? Do you think, “Great, I’m looking forward to getting this fixed!” Or do you think (in more of a begrudged tone), “Great, now I need to get this fixed….” Let’s face it, the feeling of excitement and enthusiasm, aren’t emotions associated with warranty service. […]
What does it mean to have actionable service data?
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Brendan is the COO of a large OEM that has been in business for three decades. From its early days, the company has embodied a culture of diligent written documentation to help understand how happy their customers are. Every task that has ever been done at Brendan’s company comes with a thorough paper trail–from customer […]