#17: Why Having a Remote Culture Improves Customer Experience (Nick Francis, Help Scout)
Company culture plays a large role in delivering memorable customer experiences. If everyone is bought into the mission, you’ll have an easier time creating surprise and delight moments. Plus, it will be easier to stay close to the customer’s needs and wants. In this episode, we’re interviewing Nick Francis, the CEO of Help Scout, a […]
#16: Why Enterprises Should Focus on Closing the Experience Gap (Luke Williams, Qualtrics)
Enterprises should be fully aware of the experience gap. The experience gap is the misalignment between how businesses view their own customer experience, and how their customers actually see it. In this episode, we’re interviewing Luke Williams, the head of Customer experience at Qualtrics, the powerful software that makes sophisticated research simple by empowering users to capture […]
10 Ways the IoT Will Revolutionize the Field Service Industry
The Internet of Things (IoT) will create boundless opportunities for every aspect of life and business. In fact, Google Chairman Eric Schmidt believes that the Internet will disappear as all of our devices will soon be connected. Currently, analysts believe the IoT is in the same stage the Internet was in the 1990s. If that is indeed […]
#15: Creating Customer Loyalty in a Mobile App World (Courtney Austermehle, Modo Labs)
Where is the future of mobile going? Why do customers want to self-serve themselves? In this episode, we’re interviewing Courtney Austermehle, Vice President of Industry Marketing at Modo Labs – the platform that empowers anyone to create a workplace, university or hospital mobile apps, with no technical skills required. In today’s episode, we’ll discuss: The future of mobile […]
#14: Why This Unique Marketing Philosophy Creates Loyal Customers
How do you create loyal customers? In this episode, we sat down with Lindsey Christensen, the head of marketing at TetraScience – the Mission Control for Research and Development teams. In today’s discussion we cover a handful of fascinating topics: Why Lindsey prioritizes her customer’s personal and professional goals. How Lindsey empowers her customers. What the Lab of […]
#13: The Role Customer Experience Plays In The On-Demand Economy
Is customer experience important in the on-demand economy? In this episode, we’re interviewing Kurt Wilson, the director of customer care and central sales at Breather – the network with hundreds of workspaces, serving as a complement to the typical office. In today’s discussion we’ll cover a handful of topics: The role customer experience plays in the on-demand economy. […]
Field Service and the Internet of Things (IoT)
If you still think the Internet of Things (IoT) is just another inflated buzzword thrown around in every Forbes and Wired article, think again. The term goes well beyond its futuristic face-value and is currently offering meaningful impacts and providing practical value to many consumers. The IoT is rapidly growing, in fact, Gartner, Inc. forecasts […]
#12: Has Customer Experience Changed Over Time? (Ellie Mirman, Crayon)
Has customer experience changed over time? In this episode, we’re interviewing Ellie Mirman, the CMO at Crayon – the market and competitive intelligence company that provides strategic insights and inspiration for marketers. Prior to Crayon, she was the VP of Marketing at Toast, where she built and led the marketing function across demand gen, content marketing, product marketing, branding, […]
#11: How Being Customer-Focused Helped Build 3 IdeaPaint Products (Jeff Avallon, IdeaPaint)
Have you ever considered hiring a customer to improve your product? In this episode, we’re interviewing Jeff Avallon, VP of Business Development at IdeaPaint – a high-performing dry erase paint that provides people with the space needed to fully explore their big ideas. Jeff is an entrepreneur by heart starting four different companies: Today’s Catch Catering, Waterdog Lobster […]
#10: Why Great CX is Personalized, Responsive, and Trustworthy (Kristen Craft, Ovia Health)
For this episode, we’re talking all things customer experience with Kristen Craft, VP of Marketing and Business Development at Ovia – the leading maternity benefits program. Kristen has over a decade of experience working for companies like Kaplan, The Parthenon Group, Transparent Language, Wistia, and now Ovia Health. Kristen received her BA from Brown, her Masters in […]
